Giant shoes and other props produced for New Look Fashion Week

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Case Studies

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New Look

For London Fashion Week, New Look held a party to launch their latest shoe range under the ‘more shoes’ promotion. Touchdown was asked by Biss Lancaster, New Look’s PR agency, to dress a launch party at the New Look Flagship store on Oxford Street. As well as a themed wet bar, 30m projection screen, ‘stack of boxes’ and general dressing Touchdown produced a number of giant shoes, the largest of which was 4m long to dress the lobby and shop floor.

Following the party many of the props and bar were taken around the country to support similar events at New Look's Cardiff, Manchester and Glasgow stores.

Call Touchdown on 020 8614 8006 to discuss your requirements or please go to our contact page.