Product Sampling

Face to face sampling is your opportunity to get your product into the hands of your target market. No other form of promotion enables your customers to try it, like it and then buy it! As ever, enthusiastic promotional staff­ are the key to a successful campaign but in addition, Touchdown can organise the logistics of collating, storing and distributing the product; advise on and book the best high volume venues such as Shopping Centres, Supermarkets, Stations, Town Centres and even Beaches; and provide detailed feedback enabling ROI analysis.

Case Study - When Walkers Crisps wanted to find out which of their possible new flavours would be preferred by the public an extensive sampling campaign was organised. Touchdown provided the staff­ which included wearing costumes representing the flavours.

Walkers Crisps Logo